The Great Cycle Challenge – riding for the best cause of all

Over the month of October, more than fifty Australian kids will be diagnosed with some form of cancer. We’ll lose about 12. Awful stats… but there is light at the end of the tunnel.

Research has given cancer kids a better-than-80% chance of survival in the modern age, and the oncology profession’s leading lights suggest that the end of childhood cancer is closer than we think.

The least I can do, as the father of a thriving childhood cancer survivor, is join the gang at the Great Cycle Challenge and raise valuable funds for this research to continue.

I’ve nominated to ride 1500km over the month and to personally raise $1500 – in its first year, the Great Cycle Challenge raised over $1 million, and there’s already $140,000 in the kitty for 2014!

Your support is appreciated, and you can just click on my link to go straight to my donations page;

Thank you.

Malaysia bound!

My favourite kind of packing… race boots and cameras! The Michelin Experience trip is go, and I’m off late Sunday night.  Colour me excited… any day you can spend at a race track is a good one, and even more so if it’s a pukka F1 track.

I’ve actually driven on the track before – ironically on a Pirelli day back in 2000. I’ve still got stories from that day, too. The best one involves a car-load of wayward Chinese journos in a Camry dropping it right in front of me (and my terrified passenger) on the fastest corner on the track. Having survived that scare, the lads proceeded to bin it properly on the very next lap…

Another big week here at 032Media, signing up a (super secret!) client for a run of really interesting and challenging work, and there’s another couple of opportunities to finalise when I get back from Malaysia next week.

I’m really amazed and humbled by the messages of support and assistance from people I’ve known for a long time – not least the loving support here at home! Thank you all! Have a great weekend, everyone./Robbo


Opinion: Sex at the 600 – so what’s new?

Aaahh, Queensland’s Gold Coast – the epicurean and cultural hub of the north, where Monaco meets Tuscany via Cologne in a gentle fusion of fashion and urbane sophistication.


Well, okay, maybe not.

V8 Supercars has just released a promo edit for this October’s Gold Coast 600, which features birds, boobs, beer, booze and beaches in high rotation. Cue an instant tut-tut response in the cauldron of social media, with naysayers decrying the debasement of it all.

Now, I’ve covered a few GC600s, and if ever there’s a case for not reinventing the wheel, this is totally it. Battling through hordes of shirtless/topless, tanned, well-drunk revellers of both sexes makes for a pretty tiring work weekend, but I tell you what… everyone’s having an awesome time.

There’s been as much action up in the balconies overlooking the circuit over the years as there has been on the track – and not only from the fans. A reasonably prominent GT racer once confided in me that what he would have spent on brake pads and tyres for a race weekend kept him and four mates up to their necks in booze, food and, erm, entertainment for the entire race week…

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Judging by the responses on the vid itself, the fan base is okay with it. V8 Supercars has its issues and its detractors at the moment, but it’s absolutely right in promoting the party aspect of the Goldie as hard as it can. It’s an expensive race to run, and it needs thongs through the gates to keep its sponsors coming back.

The 600 is a three-day street party for the young and inebriated, and it always has been. It’s hot, it’s humid, the beer flows freely and the Gold Coast doesn’t have the reputation as Australia’s premier party town for nothing. If that ain’t your bag, it’s a race to stay away from. If you haven’t experienced it, though, it’s definitely an eye-opener…


The jobs are piling up…

Great news – we’ve hit the ground running and signed up a few clients in our first couple of weeks, with plenty of cool assignments already in the books.

We’ll be heading to Malaysia in a couple of weeks to try out the new F4 category and punting a punnet of Porsches around some sensational local roads in mid-August, not to mention some more elementary but no less important editorial assignments we’ve got on the books.


Huge thanks to everyone who’s offered their support – it means a lot!



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Hi, and welcome to 032Media!

032Media is a media company that can create anything from a caption through to a start-to-finish publication on any subject you care to name. We can also add colour and movement via bespoke photography and videography.

Good things take a little time to rev up, and we’re revving up pretty hard as we speak. You’ll see regular updates here as we move forward – but work comes first!

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